ROSEVILLE, Calif.–(GLOBE NEWSWIRE) — (via OTC PR WIRE)–InnerScope Hearing Technologies Inc. (INND) (“InnerScope”) a manufacturer and Direct-to-Consumer (“DTC”) distributor/retailer of FDA-Registered Hearing Aids, Personal Sound Amplifiers Products, (“Hearing Products”) Hearing Related Treatment Therapies, Doctor-Formulated Dietary Hearing Supplements and proprietary CDB Oil for Tinnitus (“Hearing Health Products”) (collectively “Hearing Product Portfolio”), announced today it signed an Agreement with Sears Holding Corporation (SHLDQ) to sell its High Quality Premium FDA-Registered Affordable Direct-to-Consumer Hearing Products & its Hearing Health Products on www.Sears.com as a Sears Marketplace Vendor (the “Agreement”). InnerScope has subsequently started launching its Hearing Products on www.Sears.com/seller/InnerScopeHearing and will add its three Doctor-Formulated Dietary Hearing Supplements along with its proprietary formulated CDB Oil for Tinnitus in April 2019 on Sears.com.
The Agreement allows InnerScope to continue to broaden its market penetration and branding awareness message of providing easy and accessible online DTC access to its High Quality Hearing Aids and related Hearing Health Products at Factory Direct Pricing. In addition, the Agreement becomes part of InnerScope’s Omni-channel strategy, (“Omni-channel”) which is a multichannel approach to sales that seeks to provide customers with a seamless shopping experience enabling customers the ability to transact however and whenever they want. InnerScope’s Omni-channel is to insure customers can seamlessly transact and/or interact by moving to another sales channel to either complete the transaction or if needed to receive professional help through one of its branded Value Audiology & Hearing Aid Center brick-and-mortar hearing aid retail stores.
While Sears Holdings Corporation is currently undergoing reorganization; Sears.com is still servicing millions of its loyal members (customers) every day. Sears.com is the third largest online mass merchant with 2.4 billion page views a year and 15 million unique visitors a month. Sears.com is an innovative eCommerce community that offers InnerScope exposure to millions of Sears Website Customers which includes additional benefits of display ads, featured products ads and brand showcases to help customized InnerScope’s brand experience for its Hearing Product Portfolio.
Additionally, Sears.com offers two unique shopping benefits (not found at any other online marketplace retailers) for its loyal members to keep purchasing through Sears.com. First, its Sears “Marketplace Guarantee” that gives an extra layer of customer satisfaction with every transaction by having a Moneyback Guarantee (up to $2,500 shipping cost included) to insure prompt delivery (based on the estimated delivery date) and the complete satisfaction of what its members ordered and received. Second, Sears.com offers its members “Get Shop Your Way” points on Marketplace purchase to redeem on future Sold by Sears or Sold by Kmart purchase.
InnerScope recently has been recognized as the “Best Hearing Aid Manufacturer in the USA” plans to offer its “Award Winning” DTC Hearing Aid Delivery Process (“DTC Delivery Process”) to Sears.com members. InnerScope’s DTC Delivery Process gives every customer access to the latest in High-Quality Hearing Aids at factory-direct pricing without leaving the comfort of their home. InnerScope through its DTC Delivery Process believes it can deliver to the customer the same hearing experience using its Hearing Products at 80% less than the cost of professionally fitted hearing aids. This DTC Delivery Process not only saves the consumer thousands of dollars but also saves time of going to multiple fitting appointments with a hearing healthcare professional. InnerScope believes that no other hearing aid competitors whether listed on Sears.com or any other online website can deliver the same quality of hearing experience for the price that InnerScope can deliver.
“We are very pleased to offer our Hearing Product Portfolio on Sears.com”, said Matthew Moore, CEO InnerScope Hearing Technology. “We were also excited when Sears.com informed us that its Ecommerce Store is currently averaging over 1 million visitors per day.”
“We also feel that Sears.com is a great digital ecommerce platform that gives the members more purchasing power through its “Get Shop Your Way” points to use for other transactions either online or in stores with Sears or Kmart. Sears.com’s unique point system platform allows its members to earn CashBack with every purchase, which gives InnerScope the ability to offer additional benefits to its affordable Hearing Product Portfolio. We believe Sears.com and our other online retail partners allows InnerScope to deliver a personalized brand messaging along with delivering a consistent customer hearing experience across these diverse channels, which is the key to brand and customer loyalty. We also believe consumers want to shop across channels. Which is the reason InnerScope has executed its Omni-channel strategy through its wholesale vendor distribution partner, like Walmart.com, and through its strategic Marketplace partners like, Sears.com, Amazon.com or Newegg.com. These strategic partnerships as well as InnerScope’s own multiple ecommerce websites including its brick-and-mortar hearing aid retail stores creates a seamlessly personalized brand messaging that will deliver brand and customer loyalty for years to come,” Mr. Moore, concluded.